About us

ABOUT US

History
From Jerlo to Naturalis Cosmetics

Jerlo NV was founded by the pharmacist Flor Bollen who, besides his pharmacy in Bilzen, Belgium, made his mark in the pharmaceutical industry. Starting with this activity, a new production unit creating skin care products for both human and veterinary use grew under the leadership of his son Dirk Bollen.

Parallel to this production, one of the leading packaging wholesalers for the suppliers of Belgian pharmacists arose under the name Pontos. In 1998, the company moved into a new building on the Industrieweg in Herk-de-Stad.

Following the strong growth of both activities, in 2010 a decision was taken to sell the wholesale packaging business and to focus fully on the production of private label cosmetics and veterinary products.

In 2019, the name Jerlo was changed to Naturalis Cosmetics, flexibility remains our second nature.

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